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Tags & Packaging – Rabbit Skip Road

Rabbit Skip Road makes revolutionary, easy-in/easy-out baby jumpers made out of 100% organic cotton. Using established branding, the task was to create merchandise tags and packaging options that allowed for a favorable unit-per-box number for shipping and for customers to be able to see and touch the patterned fabrics before purchase. Packaging needed to be used interchangeably across the entire line of products, spanning the different patterns and sizes. The pitched solutions pack well and sport die cuts to showcase the jumper fabric and pattern. Variable information displayed on stickers are applied to the exterior of the packaging, while the tag gives snippets of Rabbit Skip Road’s sweet brand story.

Role: Graphic Design, Concepting Packaging
Worked With: Art Director

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